K-Beauty Immersion at NYSCC Suppliers’ Day: What Happened When an Entire Industry Finally Took K-Beauty Seriously By Dr. Jane Yoo, MD, MPP, Board-Certified Dermatologist & Mohs Surgeon Let me start somewhere that might surprise you, given that this is a cosmetic science conference recap. Think about 2019. A Korean film, a dark, genre-bending thriller [...]
A Bespoke Experience: Laneige’s Custom Lip Sleeping Mask at Amorepacific Seongsu During my recent visit to Seoul, I stopped by the Amorepacific Seongsu flagship — and one of the highlights of that trip was experiencing the Laneige Bespoke Lip Sleeping Mask Studio. I’ll be upfront: the Laneige Lip Sleeping Mask is one of my [...]
Inside The Crème Shop’s NYC Launch Event: Celebrating the Crème Collection Last week, I attended The Crème Shop’s NYC launch event celebrating the debut of their new Crème Collection, and it was one of those evenings that perfectly captured why K-beauty continues to resonate globally. Hosted at Pinky Swear in Lower Manhattan, the event [...]
Salmon sperm facials, a popular Korean beauty treatment, have gained traction for its skin rejuvenation and repairing properties. Salmon sperm contains DNA fragments called polynucleotides (PDRNs) that give the injectable treatments their reparative abilities. These injections are ideal for individuals aiming to gain a more youthful appearance. However, this treatment is not suitable for those [...]
Sun protection has always been at the heart of anti-aging skincare, but a new innovation is shifting the focus from surface defense to deeper, cellular protection. UV-R Pro is a breakthrough technology developed through a collaboration between Amorepacific and BASF, designed to address the root causes of photoaging in a way traditional sunscreens have not. [...]
