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Journey Through Olive Young Seongsu: Dr. Yoo’s Guide to Korea’s Largest K-Beauty Korner

Every time I visit Korea, Olive Young is one of my first stops. It’s where I find new skincare favorites, explore up-and-coming brands, and see how K-beauty continues to evolve. During my most recent trip, I finally visited Olive Young N Seongsu, the brand’s largest and most ambitious flagship store yet. Located right in front [...]

By |2025-10-10T18:38:51+00:00October 10th, 2025|K-Beauty|0 Comments

K-Tox Craze: The Rise of Korean Botox

K-Tox, known as "K-Botox," is a major trend in aesthetic medicine, driven by Korean innovation in injectable neurotoxins like Letybo. While treatments like Letybo deliver refined, natural-looking results and reflect the unique “glass skin” ideals of K-Beauty, there is also a risky surge in at-home injections using unregulated products like Innotox. What Is K-Tox and [...]

By |2025-09-19T23:26:36+00:00September 19th, 2025|Aesthetic Innovations|0 Comments
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