Inside Amorepacific’s ‘Seoul in the City’ Pop-Up with Dr. Jane Yoo
At the end of October, I attended Seoul in the City, Amorepacific’s first-ever multi-brand pop-up in partnership with Sephora. The two-day event took place on October 24 and 25 at 45 West 25th Street in Flatiron, transforming the space into an immersive K-Beauty marketplace that showcased four of Amorepacific’s leading skincare brands: Laneige, [...]
