Journey Through Olive Young Seongsu: Dr. Yoo’s Guide to Korea’s Largest K-Beauty Korner
Every time I visit Korea, Olive Young is one of [...]
South Korea’s Breakthrough Role in Hair Loss Cosmetic Research
South Korea has emerged as the world leader in hair [...]
AESTURA Launches Exclusively at Sephora
Amorepacific's cosmetic brand AESTURA has officially entered the US market [...]
PN and PDRN: The Future of Skin Repair
When it comes to skincare, Polynucleotides (PN) and Polydeoxyribonucleotides [...]
Do You Really Need a 10-Step Skincare Routine? The Truth Behind the Trend
Skincare has become as complex as a recipe, with some [...]
US vs UK vs Japan: K-Beauty Favorites by Country
US vs UK vs Japan: K-Beauty Favorites by Country - Discover how K-beauty preferences differ in the US, UK, and Japan. From sun care to skin texture and personal wellness, find out which products are trending across these regions.




